Backed by a 60-year history, Confapi Brescia is an association that represents companies in Brescia. It brings them together, supports them and protects their moral, trade union and economic interests, acting directly on the institutional tables within which crucial decisions are made for business life. It is the territorial emanation of the national Confapi confederation, representing over 1300 companies in the area.
Apindustria
60 years of Confapi Brescia and a new brand created by Gruppo WISE
BRANDING
INTEGRATED COMMUNICATION
POSITIONING
MARKETING AND COMMUNICATION
EVENT ORGANIZATION
Share on
The sixtieth anniversary of the association was celebrated through the realization of a prestigious event, entirely organized by Gruppo WISE.
The conference
60
years of activity
750
guests
Distinguished
guests
The evening, which hosted over 750 guests, presented an initial conference section which saw leading national figures from the world of politics, economics, journalism, universities and national finance alternate on stage.
Logistical
support
An institutional event of great prestige that saw Gruppo WISE as the full partner, who took care of the reception – both of speakers and guests -, the logistics and the set-ups.
And also, the direction of the suggestive and high-impact video, the communication before, during and after the event.
Party
The evening also included a dinner that hosted all the participants, whose preparation – starting from the furnishings – was taken care of by Gruppo WISE, with the aim of restoring the elegance and prestige at every moment of the evening of such an important and significant anniversary at national level.
A new image
to open up
a new era
During the evening, Confapi Brescia officially presented the evolution of its name and related image. Gruppo WISE constantly supported this work which made it possible to return a concept that represents, as per the customer’s request, a solid bridge with its long and relevant associative history, in direct connection with the national confederation, and at the same time, paved the way for new objectives and a market repositioning.
